How To Use Superlinks
Superlinks are a helpful tool for filling in automation gaps based on subscriber interaction with your content.
Essentially, they allow you to add tags to a contact record when that contact clicks a specific link!
A use case for Superlinks
Let’s say you send out a broadcast email with a call to action. You want to tag everyone who clicked the CTA link with the tag “Clicked CTA,” you would use a superlink to tag the contact and then redirect them to the intended destination of your CTA.
Create a Superlink
To create a superlink go to Groundhogg > Superlinks and the form to add a new superlink will be on the left-hand side.
Give your superlink a name, a target URL (where the contact is sent when clicking the link) and select which tags you want to apply to the contact when they click the link.
Edit a Superlink
If you want to change the target URL or the tags associated with a superlink simply search it by name and click on it in the table on the right.
You can then edit any superlink settings.
Embed a Superlink
You can use Superlinks anywhere on your site!
- Broadcast emails
- Funnel emails
All you have to do is copy the Source URL or the Replacement Code and use them appropriately.
You can copy the Source URL and use it as a regular link in place of the actual Target URL.
You can also use the replacement code anywhere replacements are accepted.
Note: the replacement code will simply embed the Source URL. There is no functional difference.